There have been some changes to the cookie legislation in the UK due to the European Directive upon which the legislation is based. We would like to inform you about these legislation requirements and how they relate to Trade Only’s technology services, including Trade Only STORE.
What does the legislation require?
The legislation requires consent to be gained from users for the storage of cookies on their devices, with the exception of those cookies that are essential for the running of the requested service. Clear, prominent and comprehensive information on cookie legislation should also be made public on a company’s website.
How do you define consent?
The user is given information in order to enable them to have a full understanding of the cookies that will be set on their device. The user will then use this information to knowingly indicate their acceptance. By giving this acceptance, the user is giving their consent.
Does the need for consent apply to Trade Only technology services?
No. As stated above, cookies that are strictly necessary for the service requested by the user are an exception to the cookie legislation rules. In short, the use of the cookie must be related to the service requested by the user for it to be allowed to be set consent free.
Authentication cookies, not tracking cookies, are used for Trade Only STORE and our other technology services. These cookies are necessarily set to fulfil the service requested by the user, meaning that consent is not needed in this instance.
Where can I access official information on the legislation changes?
The Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011 (PECR) came into force on the 26 May 2011 and the main aim of the legislation is to address issues of consent and privacy. The amending UK legislation is available online here - http://www.legislation.gov.uk/uksi/2011/1208/made.
I have some more questions, how do I get in touch with you?
If you have any questions regarding cookie legislation or anything else, please contact Trade Only on 0844 880 2751 or email email@example.com.